From Sentiment to Actionable Insights: Public Sentiment Analysis of Advanced Air Mobility

Advanced Air Mobility (AAM) is an emerging low-altitude transportation system whose successful deployment depends on both technological progress and public acceptance. Public acceptance can influence government support, regulations, noise standards, willingness to fly, and the commercial viability of AAM. Understanding public sentiment is therefore essential for identifying societal barriers and developing effective adoption strategies. This study analyzes 306,009 human-generated texts collected from Reddit and Quora to examine AAM-related public discourse using artificial intelligence models. Seven sentiment-analysis approaches, including lexicon-based, machine-learning, deep-learning, and transformer models, are evaluated to identify the most reliable method for AAM-specific sentiment classification. ModernBERT achieves the highest performance and is used to label the full dataset. Latent Dirichlet Allocation is then applied within each sentiment class to identify underlying topics and examine their temporal evolution from 2008 to 2025. The analysis identifies 20 topics and six major cross-sentiment clusters: workforce and skill development, regulation and compliance, drone technical performance, military and geopolitical applications, safety and operational risks, and noise and disturbance. These findings can help policymakers, industry stakeholders, researchers, and operators develop targeted regulations, safety measures, workforce programs, noise-reduction strategies, and public communication efforts to address concerns and support the responsible deployment of AAM.